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Bana Abouricheh


Bana Abouricheh received her Bachelor’s degree in History from the American University of Beirut. She received her Master’s degree from New York University’s Tisch School of the Arts in Interactive Telecommunication and New Media design.  


She has worked as a producer with the production house Mister BoomBoom alongside iconic names such as Stephane Sednaoui and Terry Richardson.  In 2006 Bana co-created and launched in NYC the guerilla sticker graffiti campaign that went viral worldwide; ’I LOVE BEIRUT’.  


In Beirut, she co-founded Apractice design studio, which presented a new and novel idea to the Lebanese design world of integrating technology and interactive computational media within architectural design projects.  


Bana has taught storytelling and video production to youth in refugee camps across Lebanon. She has consulted and worked with grassroots NGOs in strategizing and reformatting their communication and media platforms, as well as formulating and assessing project curricula for Lebanon’s vulnerable youth in computer literacy and programming.  


In 2019, through Red & Co. Bana produced the global Adidas women’s apparel campaign ‘Powerfully Versatile’, which aimed at challenging and shifting the way sports brands market and speak to women. 


In October 2019 she co-founded Daleel Thawra; the 'directory revolution', whose mission was to consolidate and make accessible the information pertaining to social and civic movements intent on empowering people to be involved and engaged in systemic change.  


Today Bana is a project lead on the initiative for Lebanon with Guernica 37 Centre, an initiative for collective action addressing transparency and accountability in Lebanon.

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